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Masoom Minawala-She'll Never Make It- Book review

“One of the most powerful things you can do is show up authentically, unapologetically, as yourself.” — Masoom Minawala

She'll Never Make It: My Journey from Doubt to Dominance by Masoom Minawala with Aditi Shah Bhimjyani

"She'll Never Make It" is a narrative that chronicles the journey of Masoom Minawala, one of India’s pioneering influencer-creators. Co-authored with Aditi Shah Bhimjyani, this book is a raw, unfiltered account of Masoom's ascent from doubt to dominance in a world that often undermines ambitious women.



The debut book opens with a familiar sentiment to many young women: "She'll never make it." These words, often spoken with derision, serve as a catalyst for Masoom's relentless drive. Facing skepticism, Masoom's story is a testament to determination. From her early struggles to her eventual success, Masoom shares insights into the world of digital entrepreneurship. The narrative is brutally honest, revealing the highs and lows of her journey, and offers practical advice on building a new-age business, effective networking, and maintaining a work-life balance.

Masoom's journey is not just a story of one woman's success; it's a guide for any Indian woman aiming to break the mold and prove her naysayers wrong. It also underscores the presence of the right people in your life at the right time.

Through her own experiences Masoom also puts out a spotlight on the other side of the influencer lifestyle. It is not always all glory like many people think. It's tough work and the trolls and the cancel culture does not make it easy. 


A Closer Look

Masoom's story is not just about achieving fame but about the grit and tenacity required to get there. The book delves into the realities of being a female entrepreneur in a competitive digital landscape. Masoom's candidness about her failures and setbacks makes the book relatable and inspiring. She shares her secrets on leveraging social media, building a personal brand, and the importance of authenticity.

 Should you Read It

"She'll Never Make It" is more than a memoir; it’s a manual for success in the modern world. Whether you're an aspiring entrepreneur, a student, or looking for motivation, Masoom's story will resonate with you. It’s a call to action for women everywhere to embrace their ambitions and prove their detractors wrong.

Publisher - Juggernaut 

Genre - Non-fiction/Self-help 

Cover design - Bhavi Mehta

Price - Rs. 399.00

Pages - 201

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